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Is your business marketing feeling unloved? Have your clients started to fade into the sunset?
Are you just starting up and really want to make a competitive impact in your industry right from the get-go?
Do you prefer doing all the fun stuff before the boring admin tasks?
If there's one thing I've learnt as a marketer, copywriter, and someone who's easily distracted and guilty of skipping all the boring stuff, it's that paying attention to the nitty gritty marketing foundations of your business and being clear on why you do what you do... always pays off.
It comes down to what drives you, what you're saying and how you're saying it.
How can I help?
G'Day! Hey! Hello! or Hi! Create your own individual personality and way of connecting. Whether it's super casual or semi-corporate, keep it consistent and familiar.
Are you talking to Jasmine, the local florist, Sam in Marketing or Nick, the Events Manager? Identifying exactly who you're talking to is the key to increasing your sales.
From your mission and values to your personality, ideal clients and tagline, whether you're starting out or feeling stale, it's time to get your brand foundations sorted.
ABOUT BRAND INJECTION
- Karen Bailey
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